How Payscout Pioneered VR Commerce Solutions at Money20/20
Money20/20 has long been recognized as the global stage where the future of money is created. As the world’s largest FinTech event, it serves as a critical hub for innovation and business development. It was on this influential stage that Payscout chose to unveil its revolutionary VR Commerce solution, marking a pivotal moment in immersive technology.
Unveiling the Future of Immersive Shopping
At the event in Copenhagen, Payscout introduced a completely new vision for online shopping. The launch featured the unveiling of an immersive 360-degree shopping experience, showcasing a real transaction recorded entirely within a virtual reality environment.
This wasn’t just a concept; it was a functional demonstration of how customers could browse, select, and purchase goods in a fully immersive world. By pioneering this technology, Payscout directly aligned with its vision to be the most thought-leading global payment processing provider.
Assembling the Experts: A Visionary Panel
Coinciding with the launch, Payscout hosted a panel discussion titled, “Virtual Reality and the Monetisation of Immersive Content.” The panel brought together some of the brightest minds in technology, finance, and entertainment to explore the future of this emerging ecosystem.
The discussion was led by an expert group:
Moderator: Cleveland Brown, Co-Founder and CEO of Payscout
Dr. Danny Lange, then VP of AI and Machine Learning at Unity Technologies
Bill Gajda, then SVP, Global Head of Innovation at VISA
Trevor Pollard, then VP of Architecture and Design at Westfield
Paul Aspuria, Filmmaker, Director, and Partner at Film Antics Productions
Together, these industry leaders shared insider insights on monetizing VR content, challenging conventional expectations and mapping out the financial infrastructure for the next generation of digital interaction.